Case

Blid: By Mathilde Gøhler

The Global Launch of Blid

The Global Launch of Blid

Blid was launching globally and needed a campaign that would drive awareness and brand positioning.

Services

Creative Campaigns

The campaign needed to embody the values of their founder Mathilde Gøhler and have a strong multi-platform usage. 

Social Works created a narrative that was rooted in the values of the brand and close to the personal values of the talent. And created assets that had a strong platform-native off-set. 

Platform-Native Creativity: Playing by the rules of platform trends and creatives

Audience-first insights: using the insights of the audience of Mathilde Gøhler
 
Creator-driven credibility: Building the visual universe around the values of the creator

Community powered reach: shares and mentions across print, online and social 

Measurable reach: Reach above industry bench-marks and platform averages

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